6 Benefits of creating a Coaching Culture for Individuals in your business

If you’ve ever been in a coaching relationship, you know that there are many benefits to being a part of the process. The personal benefits of coaching are wide-ranging and can positively impact an your career if you re actively engaging with your coach.

Coaching can help you develop on a business or personal level- it can help to boost confidence, improve work performance, and build effective communication skills.

The benefits can be even more vast and tailored to your needs.

Here are 6 benefits that coaching can bring to you and your business

1. Establish and act towards achieving goals

Coaching gives you an opportunity to define your career goals in a realistic way. With the assistance of a coach, you can set these goals and then actively work towards them. This will increase the likelihood that your goals will be achieved. It is common for goals to be centered around two aspects of your career. The first is building skill sets, and the second is the your professional behavior.

2. Increased level of engagement

Coaching engages participants with its unique one-on-one feedback and lots of encouragement. When an individual becomes engaged with their workplace, they can contribute more effectively to the team and the organisation. This engagement also helps to increase retention rates and productivity, benefiting their careers as well as their overall business.

3. Safe Place to Gain Perspective

Having a coach gives the individual a safe space to go and talk through sensitive issues. The coach is a third-party participant, and their ability to remain uninvolved but give guidance allows the coachee to gain perspective without feeling intimidated by someone within their own organisation.

Using the safe place for encouragement and development is important. It allows for a more in-depth learning and higher levels of comfort with the skill. Once the individual is comfortable with their skills, they can begin to use them in their careers and see the advantages they are gaining from their coaching relationship.

4. Deeper Level of Learning

Corporate coaching isn’t just about improving an individual’s skills in the workplace; it takes learning to an even deeper level. Through coaching, an individual can learn more about themselves, find out how they are perceived by others, and improve on areas of their personalities that they are not satisfied with.

Further, coaching takes learning to a level beyond remembering and understanding. The individual can take the skills presented by their coach and apply them in new situations within their safe learning space. Application in various situations will solidify the skillset in the individual.

5. Build Personal Awareness

A coach can give their coachee ideas for ways to improve themselves, but more importantly they can help them become aware of their blind spots. These blind sports are areas of the individual’s work or personality that they may not see, but that need improvement. Once the individual is aware of these areas, they can work with the coach to begin improving them.

A great way to build personal awareness is through personality assessments. Through building personal awareness, the individual can turn their unknown weaknesses into marketable strengths. This personal awareness is an important confidence booster for individuals in talent development programs and can help in future roles.

6. Support for Improving Specific Skills

Having support for improving skills can be extremely beneficial. Simply knowing that someone is there specifically to help goal achievement is an important part of progress within the coaching process. As an exec this can be even more important as support and training seems to dry up the further up the you go. Having a coach gives you the safe space to bounce ideas, talk through frustrations and challenges and come up with solutions.

As skill building is often the focus of coaching relationships, there should be specific emphasis on which skills to build so the coaching is efficient and directed. These skills can include communication, delegation, conflict management, team building, and persuasion. Guided support will make the coaching relationship successful in its objectives.

At PrimePersona, we work with teams and execs building stronger more purpose driven people and teams , both personally and for the business. We have seen this lead to more engaged teams and better results for the business. After all Profit does not have to come at the expense of your people and nor should looking after your teams mean less money. It’s a win win.

Feel free to get in touch and see how we can help.

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